Maître of the brand
Do you also feel that your hotel could offer even more of an experience?
That you are not yet telling and showing everything — or rather, the right things?
Take control of your brand and let’s work together to discover where your treasures are hidden. Perhaps in the unifying power of a brand story? Or in a design that brings your brand to life with all the senses? Our goal: the bel étage of brand experiences. The fastest way to get there:
Your amuse-gueule: Brand benefits
We develop hotel brands. With powerful ideas, captivating stories, and holistic design.
We are not strategic consultants or creative designers, but rather a passionate combination of both. That is the secret to our success.
And that of our customers.
Hoteliers say about
Solid & Bold …
The mise en place
of successful brands
As branding professionals based in Salzburg, one of Europe’s most popular tourist regions, we know exactly what matters. And we know how to turn your ideas into a successful brand. What you can expect from us:
Branding creates clarity — clarity about what your hotel stands for and what experience you offer your guests. This influences how your hotel is perceived by guests and, more importantly, how they feel about it. In the first phase, we explore your »why« – the reason why you are a host – and identify the desires of your target group. Only when your brand exceeds guests’ expectations with authentic experiences can it win a place in their hearts. This is how meaning is created. Loyalty and recommendations follow naturally.
We define your brand story and thus the path to en suite storytelling. The best story wins. A strong brand story helps your audience identify with your hotel, whether through the atmosphere, the service, or, above all, through special experiences. Because people remember stories best—unlike room categories or dry facts. We use this emotional power at every touchpoint, from the booking process to the stay itself. This turns your hotel into an experience that turns guests into regulars.
The best brand strategy is useless if it is not visible. Brand design is the decisive lever here. A strong design entices the right guests to check in and spread your brand story – again and again. The design conveys your message throughout the entire guest journey – from the website to room details to architecture. Harmonious elements that come together to form a clear line create a distinctive identity that is reflected in every detail of your hotel.
Now we bring your story to life and accompany your hotel on its journey to the upper echelons of brand development. Once we have defined and designed your brand, we implement it consistently across all of your hotel’s touchpoints. Flagship projects such as your website, image brochure, room furnishings, signage, content creation, and photo shoots set standards and bring your brand to life. Our Solid Brand Base also ensures that your employees and partners understand your brand values and convey them authentically.
You do hotels.
We do brands.
Have you been inspired by all the possibilities that branding can offer your hotel? We would love to get to know you and your story, lift the cloche together and see what lies beneath. And help your brand flourish with new experiences. Arrange your preferred date for a no-obligation introductory meeting right away. It’s easy, direct and quick.
